Pro practiceHead of Public Relations practice interview
Reputation strategy, senior counsel, crisis response, media relationships and leadership of an effective public relations function. Practise the 6 questions interviewers ask for this role with follow-ups. Paid plans add scored feedback on every answer.
A Pro practice interview, on the Pro plan from ₦5,000 a month billed yearly, or on Premium.
- Lead
- 20 minutes
- 6 questions
- Scored feedback on paid plans
About the role
A head of public relations protects and builds reputation through media strategy, executive advice and disciplined crisis response. The interview tests whether you can make sound calls with incomplete information, influence senior leaders, maintain credible relationships and run a team that produces accurate, useful communication.
How to prepare
- Map the main audiences and reputation risks you would assess when joining an unfamiliar organisation.
- Prepare a crisis example that shows how you established facts, advised leaders and adjusted the response.
- Review how you evaluate sentiment, message uptake, trust and business effects without overstating causation.
- Choose an example of constructively challenging a senior stakeholder on a communication decision.
- Practise explaining when silence, a holding statement or a fuller response would each be appropriate.
Common mistakes
- Treating media coverage as the strategy instead of linking it to trust, risk and organisational goals.
- Making a crisis response sound decisive while ignoring fact checking, legal input or affected customers.
- Claiming credit for favourable coverage without explaining what you personally decided or influenced.
- Avoiding difficult advice to executives when the role requires independent judgement.
What to expect
A real first-round interview
6 questions the way interviewers ask for this role, with follow-ups when an answer needs more.
Spoken, like the real thing
Speak your answers in your browser or the free desktop app, with live captions. You can ask the interviewer to repeat anything.
Scored on 5 areas
The things this interview weighs most. With a paid plan, your report shows how you did on each one.
A private report
On Plus, Pro and Premium: every answer scored, your strongest lines quoted and what to say differently next time. Interview creators never see it.
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